Our 11 Favorite Free Marketing Analytics Tools
In the data-driven world we live in, companies and marketers need to be measuring data constantly and leveraging numbers and insights where they can to make decisions. To make this easier for you,...
Measuring Performance: 10 Marketing Metrics to Track
Many business owners and entrepreneurs recognize the power of marketing, and its role in growing their companies. Where it gets sticky though, is how much to invest in marketing. We understand that....
Becoming Known: 10 Top Thought Leaders for Inspiration
Want to grow your thought leadership efforts, but not sure where to start? Let us save you some time. We’ve chronicled some of our favorite thought leaders in the marketing, business, and multimedia...
Building Blocks of a Thought Leader's Personal Website (+ Examples)
Your personal brand as a business owner, entrepreneur, or marketer is very important as people are “googling you” whether you like it or not. It’s important that they find a reputation and presence...
The 15 Minute Guide to PR and Generating Media Coverage for Your Company
Despite all of the ways to promote your content online, there is still one silver bullet if you can manage to track it down. The secret? Getting a news outlet to publish a press release or story on...
Sales Tips: 3 Things You Need to Be Successful At Sales
If you do a quick search for "sales tips", you'll get more than 1.5 million results. Whoa. It's safe to say there's a wealth of information out there for how to get better at sales, whether you're in...
The Top 5 Free Sales Tools in the HubSpot CRM
CRMs can be amazing tools for salespeople and marketers. But they can also be a huge pain. It’s all about how you use them. We see a ton of companies who use their CRMs only to store customer...
Building Buyer Personas: Interview Questions, Examples, and Template
As marketers, our lives get easier when we know more about our ideal customers. The more we know about them, the easier it is to communicate with them, offer value to them, and sell our products and...
33 Video Marketing Tips for Success
Video marketing is on every marketer's to-do list for 2018. But how do you do it well? Though video is a must-have medium, many companies still don't have a video resource in-house. But that's okay....