8 Health & Fitness Facebook Ad Examples That Actually Worked
Getting the most out of your advertising budget is more than just clicking boost on your Facebook posts. Optimizing the text (copy), images, and audiences is the key to success. But it’s not just...
25+ Facebook, Instagram, and Snapchat Story Ideas for Your Business
“Do it for the ‘gram!” While some social media Story posts may not have started as the best idea, there are some that really catch on. It’s not always easy coming up with unique AND engaging content...
Our 5 Step Guide to a Customer Journey Map
Everyone uses GPS, Maps, Google Maps, or even Siri to get from one place to the next. Every time we go somewhere for the first time, we map out our route and plan our trip accordingly. With a...
What video analytics should you be paying attention to?
Now that we live in the wonderful world of video, businesses and C-Level executives are wanting to see if it’s paying off. ROI (return on investment) is always a key determining factor when it comes...
Use Inbound Marketing to Boost Your Market Awareness
“Just do it” “I’m loving it” “Think different” “The quicker picker upper” When you hear any of those taglines you can almost instantly picture the brand that they go with. That is market or brand...
How to Use Video to Move Leads Through the Sales Funnel Stages
Most of us in marketing and sales are after one thing: more closed sales. Oh, and if we could get that additional revenue without adding to our crazy workload or tight marketing budget, that would be...
Finding the Right Fit: Marketing Automation Tools
We’ve all set an auto-reply on our email when we go on vacation, and truly, who could survive without it? You don’t have to worry about people wondering why you didn’t reply or people sending you...
Lead Scoring Best Practices for Better Qualified Leads
Creating a lead scoring model for your company can be a complex process. But, if it’s done correctly, it can have a major impact on the results of your sales and marketing efforts. It can also help...
5 Reasons Why You Should Invest in Lead Nurturing Software
“Hi, nice to meet you! Let’s get married.” That's as crazy as it sounds, but if you’re pushing the wrong message to your leads, this is exactly what they might hear. Lead nurturing is like dating....
