HubSpot Onboarding with HubSpot vs a HubSpot Partner Agency
So you've decided to purchase HubSpot to grow your business? Congrats! That's a big decision, but a good one. Now comes the next tricky question. How should you get started with HubSpot and learn how...
Our 11 Favorite Free Marketing Analytics Tools
In the data-driven world we live in, companies and marketers need to be measuring data constantly and leveraging numbers and insights where they can to make decisions. To make this easier for you,...
The Top 5 Free Sales Tools in the HubSpot CRM
CRMs can be amazing tools for salespeople and marketers. But they can also be a huge pain. It’s all about how you use them. We see a ton of companies who use their CRMs only to store customer...
Building Buyer Personas: Interview Questions, Examples, and Template
As marketers, our lives get easier when we know more about our ideal customers. The more we know about them, the easier it is to communicate with them, offer value to them, and sell our products and...
Tips for Building Rapport in Sales by Using Video
Building rapport is all about being authentic and human. By definition, rapport is “a relationship marked by mutual understanding and trust.” Establishing those kinds of relationships is what sales...
The Guide to Adding Video to Your Sales Process... And Killing It
Are you sending videos to your prospects? Not those sexy videos that your marketing team or ad agency put together, we’re talking about raw, real videos of you talking on camera. If you are, you’re...
6 Factors That Will Affect Your Video SEO in 2018 and Beyond
People watch over a billion hours of video a day on YouTube. That's over 100,000 years' worth of video watched every single day. That's insane! So how do you make sure that your video marketing...
Building A Better Sales Funnel with the Power of Video
What if you had a chance to nearly double your sales? Well, there’s one way you can. According to a recent study cited by Adobe, online shoppers are 1.81 times more likely to buy when they view a...
Our 5 Step Guide to a Customer Journey Map
Everyone uses GPS, Maps, Google Maps, or even Siri to get from one place to the next. Every time we go somewhere for the first time, we map out our route and plan our trip accordingly. With a...
