The Guide to Adding Video to Your Sales Process... And Killing It
Are you sending videos to your prospects? Not those sexy videos that your marketing team or ad agency put together, we’re talking about raw, real videos of you talking on camera. If you are, you’re...
6 Factors That Will Affect Your Video SEO in 2018 and Beyond
People watch over a billion hours of video a day on YouTube. That's over 100,000 years' worth of video watched every single day. That's insane! So how do you make sure that your video marketing...
Building A Better Sales Funnel with the Power of Video
What if you had a chance to nearly double your sales? Well, there’s one way you can. According to a recent study cited by Adobe, online shoppers are 1.81 times more likely to buy when they view a...
Our 5 Step Guide to a Customer Journey Map
Everyone uses GPS, Maps, Google Maps, or even Siri to get from one place to the next. Every time we go somewhere for the first time, we map out our route and plan our trip accordingly. With a...
How to Use Video to Move Leads Through the Sales Funnel Stages
Most of us in marketing and sales are after one thing: more closed sales. Oh, and if we could get that additional revenue without adding to our crazy workload or tight marketing budget, that would be...
Lead Scoring Best Practices for Better Qualified Leads
Creating a lead scoring model for your company can be a complex process. But, if it’s done correctly, it can have a major impact on the results of your sales and marketing efforts. It can also help...
What Is a UTM Code and How Can They Help Your Marketing?
“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” That famous quote was first uttered around 100 years ago, credited to a department store mogul named John...
Marketing Video Production Tips: What to Do Before You Press Record
What’s the difference between a great video and an embarrassing one? Often, it’s the amount of time spent on preproduction. All those things we know we’re supposed to do before we make a video, but...
8 Essential Types of Video for Business
How many videos have you watched today? When you start to really think about the answer to that question, it may surprise you. Whether it’s in our social media feeds, on TV, at work, or on a display...
