
How to Use Video to Move Leads Through the Sales Funnel Stages
Most of us in marketing and sales are after one thing: more closed sales. Oh, and if we could get that additional revenue without adding to our crazy workload or tight marketing budget, that would be...

Lead Scoring Best Practices for Better Qualified Leads
Creating a lead scoring model for your company can be a complex process. But, if it’s done correctly, it can have a major impact on the results of your sales and marketing efforts. It can also help...

What Is a UTM Code and How Can They Help Your Marketing?
“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” That famous quote was first uttered around 100 years ago, credited to a department store mogul named John...

Marketing Video Production Tips: What to Do Before You Press Record
What’s the difference between a great video and an embarrassing one? Often, it’s the amount of time spent on preproduction. All those things we know we’re supposed to do before we make a video, but...

8 Essential Types of Video for Business
How many videos have you watched today? When you start to really think about the answer to that question, it may surprise you. Whether it’s in our social media feeds, on TV, at work, or on a display...

The Best Video Recording App for Android? Here's Our Top Seven
These days, our Android phones can do just about anything with the right app. But when you’re trying to find the best video recording app for Android, the Google Play store can get overwhelming....