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Simple Strat Blog

What is HubSpot Meetings and How Do I Use It?

Communication is key to achieving business success. Thanks to the digital age, communication tools have expanded into a wide range of possibilities. The HubSpot Meetings tool is one that sales teams...

HubSpot Deal Stages: 7 Keys to Success

Some of the most common issues we see when evaluating clients' use of HubSpot stems from issues with how they use deals and deal stages. Data cleanliness, user adoption, forecasting accuracy, are all...

Is HubSpot’s Email Marketing Tool Worth It?

Email isn’t dead. In fact, 59% of B2B marketers say email is their most effective channel for revenue generation — something many businesses learned as pandemic lockdowns forced everyone to get...

The Bar Has Been Raised: 5 Angles for Higher Quality Content

“If you write a blog post a week, you’ll have 52 more webpages by the end of the year that Google could show in search results.” That’s one of the first things I heard about content marketing, and...

What Blog Post Titles Make Them Click? 13 Experts Weigh In

Why are you here? Most likely, it’s because the title intrigued you, and promised to meet your need — without explaining exactly how. So, what makes one blog post title more effective than another?...

Reduce Customer Churn with These 7 Powerful Types of Content

Are your customers using your product to its fullest potential? Chances are they’re not — and that’s dangerous for your bottom line. One major reason customers stop using a product is because they’re...

B2B SaaS SEO: How To Drive Traffic That Converts

Are you over seeing your closest competitors outranking you on Google? Tired of cranking out content that never gets seen in search results? Do you wish your point of view was read and shared a lot...

Worn Out on Webinars? Get 12 Fresh Ideas to Connect Virtually

TBD. Rescheduled. Postponed. Canceled. Eliminated. Demolished?!?! Whatever you want to call it, our plans to connect have been changed. With health directives calling for increased distancing and...

B2B SaaS Marketing: Your Guide to Growth

The B2B software as a service (SaaS) industry is relatively young — especially compared to other markets. With an entirely unique and rapidly changing business landscape, many SaaS marketers are...