Use Inbound Marketing to Boost Your Market Awareness
“Just do it” “I’m loving it” “Think different” “The quicker picker upper” When you hear any of those taglines you can almost instantly picture the brand that they go with. That is market or brand...
Finding the Right Fit: Marketing Automation Tools
We’ve all set an auto-reply on our email when we go on vacation, and truly, who could survive without it? You don’t have to worry about people wondering why you didn’t reply or people sending you...
5 Reasons Why You Should Invest in Lead Nurturing Software
“Hi, nice to meet you! Let’s get married.” That's as crazy as it sounds, but if you’re pushing the wrong message to your leads, this is exactly what they might hear. Lead nurturing is like dating....
Our Favorite Equipment for Cheap Video Production
“Cheap” catches the eye every time, and this time we’re really going to wow you. Would you believe us if we told you can outfit a video studio for about $200? When you think of video equipment, you...
The Science Behind Viral Video Content
“One cheese steak coming up! That’ll be $100.” A hundred-dollar sandwich is sure to get people talking. And that’s exactly what one Philly cheesesteak chef wanted. Jonah Berger uses this example from...
Our Hunt for the Best Video Editor for iPhone
“CUT!” Okay so you’re probably not yelling “Cut” while recording video on your iPhone, but what else are you supposed to do to get rid of those 30 seconds of awkward babbling during the middle of...
5 Benefits of Video Marketing
96% of B2B organizations use video in some capacity in their marketing campaigns. 73% of which report having positive results to their ROI. Video is no longer an option when it comes to your...
Social Media and the Fitness Industry: Statistics You Need to Know
55 million. That’s how many people belong to a health or fitness club according to a recent study. This is roughly 7 times the number of people living in New York City (8.4 million residents at the...
Why You Should Include Video in Your Email
Video marketing is taking the industry by storm and it’s here to stay. You see it in your social feed - we’re not the only ones who get stuck on those cooking videos - but why stop there? Video is a...