Why You Should Include Video in Your Email
Video marketing is taking the industry by storm and it’s here to stay. You see it in your social feed - we’re not the only ones who get stuck on those cooking videos - but why stop there? Video is a...
Should I hire a marketing agency?
Hiring a marketing agency can seem like a dooming task that involves a lot of red tape and scary contracts. In reality, it’s just meeting with a few cool people (our judgement may be biased) over a...
Marketing Strategy vs. Marketing Plan
At a basic level, the difference between marketing strategy and marketing plan comes down to purpose and application. Marketing strategy is driven by your business strategy -- where you want to go,...
How to Create a Press Kit
Why You Need a Press Kit A press kit, also known as a media kit, is a comprehensive and engaging webpage for any journalist looking to write about your company. Your press kit can to be used as a...
