Welcome to Simple Strat

Hello there, strategy seeker.

You may be thinking, “What’s the story behind this marketing agency?” Well, since you asked….

Simple Strat exists to redefine marketing. Too often, the perception of marketing is reduced to clickbait ads and funny TV commercials. But it’s much more than that. When done correctly, marketing can be the biggest driver of growth for your company.

So what does it mean to do marketing correctly? Well, it starts by focusing on strategy before tactics. It means digging deep into your business to discover the most critical opportunities and challenges. It requires you to have an accurate and thorough understanding of your customers and how they buy from you. And, it depends on an honest dedication to results over flash and fluffiness.

Doing marketing right is not an easy task. It can take substantial time and effort. You have to be able to cut through the noise, misinformation, and cookie-cutter solutions. All assumptions and preconceived notions have to be tested and there must be a consistent drive to iterate and improve.

For many companies, this is difficult to do without help. So, we built Simple Strat. We know we won’t be the best partner for everyone. But if your company is ready to grow, believes in the power of marketing, and offers a product or service that improves the lives of your customers, we’d love to chat about working together.

Need some marketing advice?

Request a free 30-minute consultation to get a few growth marketing tips specific to your business.

Meet Our Team

Our team is comprised of talented employees who believe in a strategic blueprint for marketing excellence. Creativity, strategy and an intense dedication to results are something we all have in common.

We look forward to working with you!

Ali Schwanke

Ali Schwanke

CEO | Marketing Strategist

Ali Schwanke is founder, CEO and Marketing Strategist of Simple Strat. With a fierce strategy mind, she helps clients approach marketing from a business perspective. As an entrepreneur, Ali has a proven track record of marketing success.

Tyler Sprunk

Tyler Sprunk

Chief Marketing Officer

Tyler Sprunk leads our marketing and strategic partnership efforts at Simple Strat. He uses his experience in running his own agency and his passion for helping business owners fulfill their dreams to help us and our clients grow.

Branden Bopp

Branden Bopp

Director of Visual Strategy

Branden Bopp is a graphic designer with over a decade of professional experience in marketing and creative. He excels at helping clients create, build, or refine their visual branding and execute on their marketing plan.

Emma Urbanek

Emma Urbanek

Account Manager

Emma Urbanek is the glue that holds production and communication together. With her ability to communicate easily with clients and our team, she ensures strategies and projects are executed within defined time frames and budget.

Jason Luong

Jason Luong

Video Production Manager

Jason Luong is our video ninja, also known as the Video Production Manager. Jason has an eye for the creative and brings strategic video ideas to our clients. His experience as a business owner helps offer clients the vision they need to grow.

Ali Roth

Ali Roth

Content Strategist

Ali Roth is a lover of words and data—which makes content marketing her niche. Her past experience on an in-house marketing team helps her dream big for our clients and create content that motivates and inspires.

Kyle Carlson

Kyle Carlson

Intern / Inbound Specialist

Kyle is our Inbound Specialist intern at Simple Strat. He brings great enthusiasm to the team and has a knack for connecting people with brands. With his previous experience in sales, he is able to discover and satisfy the needs of our clients.

Extended Team

These folks are part of our extended team. As contractors that we can bring into specific projects, these talented individuals provide flexibility for clients and internal projects if we need more hands on deck. They all believe in the Simple Strat philosophy and work with our team just like internal employees!
You’ll love them. We know it.

Julie Jacobsen

Julie Jacobsen

Executive Assistant

Julie has over 25 years of experience in HR and administrative tasks. She excels at keeping us organized with meetings, email, and other details. She also owns a small painting business called Pots for Tots!

Seth Rexilius

Seth Rexilius

Contract Designer

Seth is a versatile designer & director with a decade of experience that includes work for USA Today, Disney, Adidas, NFL, Union Pacific, FOX and Coors. His approach is simple, focused and bold.

John Wooten

John Wooten

Contract Web Designer

John is our contracted web designer. His talent lies in taking an idea from a customer sketch to a beautiful online experience. Experienced in wordpress and shopify, plus custom front end design.

We Believe in a Better Way

Marketing is more than just promotion. Promoting products and services plays a part, but promotion alone doesn’t cut it. True marketing strategies solve a wide variety of business problems and drive company growth. But with marketing tactics changing every day, we know it can be challenging to sift through the noise. That’s where we come in.

Learn More